Experience Real Sales Growth With Us

Trusted by business owners all over Canada

View Our ServicesBook a Call

Experience Real Sales Growth With Us

Trusted by business owners all over Canada

View Our ServicesBook a Call

Some of Our Satisfied Clients



Some of Our Satisfied Clients

Search Engine Optimization & Facebook Advertising Designed To Generate Leads The Right Way


Based out of Toronto (ON), Variance Marketing offers performance-focused marketing solutions that help companies across North America generate long-term revenue. Using value-first strategies, we’ll drive prequalified traffic to your website to acquire leads and sales. Then, we’ll nurture the leads over time through content & retargeting sequences. Because of our tailored efforts and systematic approach to every marketing campaign, our clients generate long-term revenue. With our approach, winning leads are turned into sales & losing leads are cycled for future win-back.

Connect with pre-qualified customers

Rely on an experienced and knowledgeable team

Increase customer retention tremendously

Search Engine Optimization & Facebook Advertising Designed To Generate Leads The Right Way


Based out of Toronto (ON), Variance Marketing offers performance-focused marketing solutions that help companies across North America generate long-term revenue. Using value-first strategies, we’ll drive prequalified traffic to your website to acquire leads and sales. Then, we’ll nurture the leads over time through content & retargeting sequences. Because of our tailored efforts and systematic approach to every marketing campaign, our clients generate long-term revenue. With our approach, winning leads are turned into sales & losing leads are cycled for future win-back.

Connect with pre-qualified customers

Rely on an experienced and knowledgeable team

Increase customer retention tremendously

Systematic Campaign Reporting

Systematic Campaign Reporting


Search Engine
Optimization



We create content assets that perform in today’s competitive landscape. With us you will have a dedicated SEO team consistently bringing you more organic traffic & leads. Performance is extremely important when it comes to our SEO work & we don’t just want random traffic. We want relevant and high quality traffic.


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Website Design



We offer end-to-end website design services that are not only modern in aesthetic, but are responsive to all device experiences & optimized for conversions.


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Facebook Advertising



We completely set up and manage your Facebook advertising campaign. Our team not only deploys new strategies, but we offer detailed split testing on ad copy, use of creative, targeting information, and funnel automation to make sure you’re consistently profitable.


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Marketing Automation



Variance Marketing will help you completely automate customer touchpoints based on behavior triggers & tagging. Using software such as Infusionsoft & Zapier, we will help you automate internal operating processes and help systematize customer engagement to generate more revenue at scale.


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Our Commitment To You

A Strong Return On Investment


It all starts with our ‘customer fit’ process. We will never take on a client unless we are 100% sure we can help. Variance Marketing offers search engine optimization, paid media buying, and website design. These are services that we have mastered over time through application, and we’ve developed many relevant systems and protocols that make it easy for us to deliver a strong ROI for our clients.

A Strong Return On Investment


It all starts with our ‘customer fit’ process. We will never take on a client unless we are 100% sure we can help. Variance Marketing offers search engine optimization, paid media buying, and website design. These are services that we have mastered over time through application, and we’ve developed many relevant systems and protocols that make it easy for us to deliver a strong ROI for our clients.

Systematic Campaign Tracking


Get assigned a dedicated campaign manager to provide you one-on-one customer support and sales traction updates. Monthly/Weekly reporting is what keeps you in the loop to track your ROI.

Systematic Campaign Tracking


Get assigned a dedicated campaign manager to provide you one-on-one customer support and sales traction updates. Monthly/Weekly reporting is what keeps you in the loop to track your ROI.

Split Testing To Find Optimality


By consistently A|B testing every campaign that we deploy, we eventually find campaign optimality. This is where all your ads, content, and budget allocation hits that perfect sweet spot to maximize revenue. We reassess campaigns every quarter, then set what we call S.M.A.R.T. goals to hit our desired KPIs.

Split Testing to Find Optimality


By consistently A|B testing every campaign that we deploy, we eventually find campaign optimality. This is where all your ads, content, and budget allocation hits that perfect sweet spot to maximize revenue. We reassess campaigns every quarter, then set what we call S.M.A.R.T. goals to hit our desired KPIs.

We’ll help you fill up your business with leads!

Schedule a Marketing Assessment

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