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AI built around your business

Custom AI Solutions That Answer Every Lead, Follow Up and Book the Call

We design, build and manage AI agents, automations and tools around the way your business sells. They reply in seconds, work every hour of the day, and hand off to your team when a person is needed.

Built for your business, not a templateA person can always take overYou keep what we build
AI setter · website chatExample
Hi, saw your ad. Do you do roof replacements in Tampa?
We do. I can get an inspector out this week. Is the roof leaking now, or is this planned work?
Leaking since the storm.
Sorry to hear that. I have Thursday 10:00 AM or Friday 2:00 PM. Which works?
Thursday at 10.
✓ Booked Thu 10:00 AM · Added to your CRM · Owner texted a summary
AI voice agent on an inbound callAnswers, qualifies, books, then hands off to a person when asked
As featured in
EntrepreneurYahoo FinanceTEDxThe Globe and MailBaystreet.caDisruptThe American Reporter
Where the money leaks

Four Places Your Business Loses Leads Today

The call nobody answeredA buyer phones after hours or while you are on a job. They call the next company on the list.
The reply that came tomorrowA form comes in at 9 PM. By the time someone answers, the lead has gone cold.
The follow-up that stoppedOne call, one email, then nothing. Most of your old leads were never asked twice.
The hours spent on adminNotes, quotes, reports and data entry eat the time your team should spend selling.
What we build

Every Kind of AI We Build

Five groups, eighteen products. Take one, or have us connect several into a single system.

1

Capture & Convert

AI that talks to your leads the moment they raise a hand.

AI Voice Agents

A phone agent that answers and makes calls in a natural voice.

  • Answers inbound calls day and night
  • Calls new leads back within a minute
  • Qualifies, books, and transfers to a person on request
Best for: Businesses that miss calls or pay for a receptionist or call center

AI Chat & SMS Setters

A setter that replies on your website, by text and in your DMs.

  • Website chat, SMS, Instagram and Facebook messages
  • Asks your qualifying questions
  • Books straight onto your calendar
Best for: Anyone running ads or getting form leads

Speed-to-Lead Systems

Every new lead gets a reply in seconds, not hours.

  • Instant text, email and call on form submit
  • Follow-up over days, not one attempt
  • Alerts your team when a lead is hot
Best for: Teams that take longer than five minutes to respond

Database Reactivation

A campaign that wakes up the leads you already paid for.

  • Texts, emails and calls to old leads
  • The AI handles the conversation
  • Only interested people reach your team
Best for: Businesses with a list of old leads and past customers
2

Sell & Close

AI that makes each salesperson faster and each call count.

AI Sales Call Assistant

Every sales call recorded, summarized and logged.

  • Transcripts and summaries in your CRM
  • Follow-up email drafted after the call
  • Objections and next steps pulled out
Best for: Sales teams of any size

Lead Scoring & Routing

The best leads reach the right person first.

  • Scores leads from their answers and behavior
  • Routes by territory, product or rep
  • Low-fit leads go to nurture
Best for: Teams with more leads than time

Proposal & Quote Generation

A quote in the prospect's inbox while they still care.

  • Drafted from your pricing and call notes
  • Sent for e-signature
  • Reminders until signed
Best for: Contractors, agencies and service firms

AI Outbound Prospecting

Research and first drafts for cold email and LinkedIn.

  • Finds and enriches prospects
  • Writes a personal first line
  • Feeds our outreach service
Best for: B2B companies
3

Market

AI that produces more marketing from the same budget.

AI Content Engine

Articles, answer pages and posts written in your voice.

  • SEO and AEO content on a schedule
  • Trained on how you speak
  • Edited by a person before it ships
Best for: Companies investing in search

AI Ad Creative

New ads every week without a shoot.

  • Image and video variations
  • Hooks tested against each other
  • Run by our creative production team
Best for: Advertisers who need fresh creative

AI Search Visibility

Be the business ChatGPT and Perplexity name.

  • Entity and schema work
  • Answer-shaped content
  • Delivered through our AEO Program
Best for: Local and national service businesses

AI Review & Reputation

More reviews, answered faster.

  • Review requests after each job
  • Draft replies for every review
  • Unhappy customers flagged privately
Best for: Local businesses
4

Operate

AI that takes the busywork off your team.

Custom GPTs & Knowledge Assistants

An assistant that knows your business.

  • Trained on your SOPs, pricing and FAQs
  • Answers staff questions instantly
  • Onboards new hires faster
Best for: Teams with knowledge stuck in a few heads

Workflow Automation & Agents

Agents that do multi-step jobs on their own.

  • Onboarding, invoicing and inbox triage
  • Runs across the tools you already use
  • A person approves anything sensitive
Best for: Operators buried in repeat tasks

AI Reporting Dashboards

Your numbers in one place, explained in plain words.

  • Ad spend against revenue
  • A daily summary by text or Slack
  • Alerts when something breaks
Best for: Owners who want one number each morning

Connectors & Integrations

Your CRM, calendar, phones and payments talking to each other.

  • CRM, calendar, phone and payment systems
  • Custom connectors for AI assistants
  • No more copy and paste between tools
Best for: Businesses running on several systems
5

Plan & Train

For teams that want to use AI well themselves.

AI Audit & Roadmap

A plan that says what to build first.

  • We map how leads and work flow today
  • Each opportunity ranked by payoff
  • A build order you can act on
Best for: Owners who do not know where to start

Team Training & Workshops

Your people using AI every day.

  • Hands-on sessions for your team
  • Prompts and playbooks for each role
  • Run by people who use these tools daily
Best for: Teams new to AI
How one lead moves through it

From Click to Closed, Without a Lead Left Waiting

This is what a connected system does with a single new lead.

1
Lead arrivesAd, search, call or form
2
AI repliesIn seconds, by call or text
3
QualifiesAsks your questions
4
BooksOn your calendar
5
RemindsSo they show up
6
SummarizesCall notes in your CRM
7
Follows upUntil there is an answer
How we build it

How We Build Your AI System

Five stages. You see it working before it touches a real lead.

Scale-Up Session

We look at how leads and work move through your business today and where AI will pay off first.

Blueprint

You get a written plan: what we will build, what it connects to, and what it will say.

Build

We build it on tools you own, using your scripts, pricing and tone.

Test & Launch

You try to break it. Then it goes live on a small share of leads before the rest.

Manage & Improve

We read the conversations, fix what it gets wrong and report the results.

Built on tools you own

We Build on the Leading AI Platforms

We choose the model and platform that fit the job. The accounts are yours.

AI & automation
ClaudeClaude
ChatGPTChatGPT
GeminiGemini
PerplexityPerplexity
ElevenLabsElevenLabs
Retell AI
HeyGen
Higgsfield
Remotion
ZapierZapier
MakeMake
n8nn8n
Ads, CRM & search
Meta Marketing Partner
Google Partner
TikTok Marketing Partner
Google AdsGoogle Ads
Google Analytics
HighLevel
HubSpot
Close
ActiveCampaign
Constant Contact Solution Provider
Serpstat
Shopify
ClickUp
Slack
StripeStripe
Guardrails

Built So You Can Trust It With a Customer

A person can always step inThe agent hands off to your team when a customer asks, or when it reaches something it should not answer.
It only says what you approvedAgents work from your scripts, pricing and policies. They do not make offers you did not write.
Consent comes firstAI voice calls fall under the TCPA's rules on artificial voices. Outbound campaigns run only to contacts who gave the right consent.
It says what it isCallers and chatters are told they are talking to an AI assistant.
Your data stays yoursConversations and customer records live in your accounts, not ours.
Tested before it is trustedEvery agent is tested against real scenarios, then watched closely in its first weeks.
A Variance Marketing team member in a company hoodieThe Variance Marketing office, with the logo on the glass
The people behind your campaign

A Dedicated Campaign Manager, Not a Ticket Queue

You get assigned a dedicated campaign manager who gives you one-on-one support and sales traction updates. Our team of 22 believes in strong client communication and complete transparency.

FAQ

Custom AI Solutions FAQ

What does it cost?

It depends on what we build. One agent is a much smaller job than a connected system. You get a fixed scope and price with your blueprint, after the Scale-Up Session.

Will it sound like a robot?

Modern voice and chat agents sound natural. You will hear and test yours before any customer does, and it tells people it is an AI assistant.

What happens when the AI cannot answer?

It hands the conversation to a person on your team, with a summary of what was said so far.

Does it work with my CRM and calendar?

In most cases yes. We connect to the CRM, calendar, phone system and payment tools you already use, and we build a custom connector when one does not exist.

Do I own what you build?

Yes. It is built in your accounts with your data. If we stop working together, it stays with you.

Is this the same AI that runs in Dealflow?

Dealflow already couples a strong ad strategy with AI technology. Custom AI Solutions is that work offered on its own and built around your business.

Do I need to be technical?

No. We build it, train your team on it and manage it.

Find Out What AI Can Take Off Your Plate

Book a Scale-Up Session. We'll map where AI pays off first in your business and tell you straight if it is worth building.

Book a Scale-Up Session → 4.9★★★★★82 Google reviews Or call +1 (786) 798-8817 · [email protected]
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