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Our 3-Month Guarantee

Our Packages (Standard, Premium, & Diamond):

For Standard:
We guarantee that at least 20 keywords (including both primary and secondary keywords) will rank in the top 3 positions of Google within 3 months. If this benchmark is not met, we will continue providing SEO services at our own cost and no additional cost to you for up to 3 months to help achieve this result.

For Premium: We guarantee that at least 50 keywords (including both primary and secondary keywords) will rank in the top 3 positions of Google within 3 months. If this benchmark is not met, we will continue providing SEO services at our own cost and no additional cost to you for up to 3 months to help achieve this result.

For Diamond: We guarantee that at least 100 keywords (including both primary and secondary keywords) will rank in the top 3 positions of Google within 3 months. If this benchmark is not met, we will continue providing SEO services at our own cost and no additional cost to you for up to 3 months to help achieve this result.

Keyword Definitions
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This guarantee applies to:
- Primary keywords – The main focus of your SEO campaign.
- Secondary keywords – Variations, long-tail phrases, and related search terms that naturally gain visibility.

For example, if a primary keyword is:
- "Top-rated dental clinic in Miami"

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Then secondary keywords might include:
- Best dentist near me
- Miami teeth whitening services
- Cosmetic dentistry in Miami
- Emergency dental care in Miami
- Affordable dental implants in Miami

‍Additional 3-Month Extension

While we aim to deliver results within the initial 3-month period, if the guarantee is not met, we will continue optimizing at no additional cost for up to 3 more months. However, this extension is not indefinite, as search engine rankings are influenced by factors such as:

- Google’s algorithm updates – Search engines frequently adjust ranking criteria, which can impact results.
- Competition – Industry competitors may also invest in SEO strategies that affect keyword rankings.
- Market fluctuations – Changes in search trends and consumer behavior can influence keyword performance.

‍Associated Costs & Limitations

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Achieving the total first-page keyword rankings outlined above by SEO package requires investment in high-quality backlinks, authoritative content, and technical SEO improvements.

Unlike short-term ad campaigns, SEO is a long-term strategy where results depend on search engine behavior, competition, and indexing timelines.

The additional 3-month extension ensures resources are allocated strategically, but further extensions are not feasible due to:
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- Backlinking & Authority Building – The cost of acquiring and maintaining high-quality backlinks increases significantly over time. Extending beyond three months would require ongoing reinvestment without additional funding.
- Market Variables – Search rankings are affected by algorithm updates, competitor strategies, and industry shifts, which are beyond our control. A structured timeline ensures realistic expectations.
- Domain Age Considerations – Newer domains may experience delayed ranking improvements due to Google’s trust and authority factors. While progress is achievable, search engines often prioritize older, more established domains, which may extend ranking timelines.

By capping the extension at up to 3 additional months, we ensure resources are used effectively while maintaining a results-driven approach.

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Variance Marketing

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  • 

    info@variancemarketing.com
  • 

    +1 (786) 798-8817
  • Canada Office:
    5000 Yonge Street, Suite 1901, North York, ON M2N 7E9, Canada
    ‍
    US Office:
    7901 4th St N, Ste 300
St. Petersburg
Pinellas County
Florida, 33702
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